Private Duty Home Care Business Consulting

Meet the high demand for private duty home care services; beat the competition.

You may have an excellent private duty home care business or want to start one.
You may provide unmatched service to your clients or desire to know who to best serve and how to do that.
To succeed, you need to understand the basics of private duty home care, distinguish your homecare business from the competition and get sales.

Our consulting services from experienced homecare industry experts will give you a competitive edge.

We will tailor a plan to your needs, based on:
 
Identifying where you are in the process of starting a private duty business, and what your immediate, short and long term needs are
Recognizing your needs in operational and marketing issues
Targeting the correct audiences with key messages
Differentiating your business from the competition
Educating consumers about your services; and
Serving your private duty market with high standards for excellence

After evaluating your specific needs, we will work with you to get started, to operationalize your home care business and become profitable using our long-standing history of strategic marketing and private duty consulting excellence.

We can suggest effective ways to establish name recognition for your business and increase your visibility in the marketplace.

Our consultants will recommend tools that make sense for your business. We can:

• Determine target audiences for your private duty business
• Develop key messages that resonate
• Provide communication templates for client and referral inquiries
• Evaluate your ideas and existing efforts
• Evaluate your competition in the homecare market
• Design to define and support your brand
• Provide expert home care specific web page design and optimization
• Provide expert public relations services to improve name recognition and communicate reputation

In order to grow your private duty home care business, in addition to processes for running a business, you need a solid message and a strategic marketing plan that get attention. corecubed can help.

If you are dreaming of starting a private duty home care agency, but haven’t realized your dream because you have no idea where to begin, download our FREE Start a Business Checklist of items needed/things to do to start a business. 

Call us today for information about our consulting services for your private duty home care business.

Merrily Orsini, MSSW, founded a non-medical home care business in 1981 which she sold in 1996.  She knows how to start, grow and run a profitable private duty home care business. As a result of her successful business, Elder Care Solutions, she was named the 1996 Ernst and Young Entrepreneur of the Year for Kentucky and Southern Indiana. She is the now the founder and Managing Director for corecubed, a strategic integrated marketing communications company and is a recognized marketing/PR strategist in the home healthcare industry.  

Orsini and her company now specialize in marketing services for geriatric care management and private duty home care. Recognized nationally for her business expertise, Orsini has marketing and PR clients around the country. Since 1986 she has consulted with various small businesses in the United States and abroad on marketing, PR and business development using a strategic branded approach to growth.

Merrily Orsini, MSSW, Managing Director for corecubed
800-370-6580 Ext. 5
(502) 425-9770
FAX (502) 339-0729
corecubed                  
P.O. Box 6046                             
Louisville, KY 40206-0046   
http://www.corecubed.com
Email for more private duty consulting information